Sep 30, 20193 min read
14
Strategic Product & Brand Innovator
Product Innovation | Service Design | User Research
I'm a design thinker, with vast experience and passion for product development, innovation, research, consumer insights and futures synthesis within a business focus. I work on freelance projects and through my company Precog.
In my personal life I'm passionate about travel, running and photography.
Product Management Design Thinking
Strategy UX / User Research Business strategy & execution Organisational change Service Design
Futures Synthesis
My core expertise lies in Product Strategy, Service Design, and Research, with a focus on creating insight-driven solutions across diverse B2B (energy, retail, gaming, pharma, architecture, industrial) and B2C (retail, gaming, public sector, finance/banking) sectors. I bring a strategic approach to product and brand innovation, helping organisations understand user needs, make informed decisions, and build impactful products.
I have experience with a wide range of methodologies and tools, including Product Management, Roadmap Development, Feature Prioritisation / Product Requirements Development, Data Analysis, UX & Usability Testing, Customer Journeys, Persona Development, Wireframing, Communication Strategy, and Futures Synthesis. My toolkit also includes advanced service design tools and techniques that drive product innovation and enhance user experiences.
I have recently completed a Future Studies and Speculative Design certificate through Parsons School of Design, a Scrum Product Owner course, and a Product Management course. Additionally, I hold a degree in Marketing & Communication, which complements my strategic and user-centered approach to product and brand innovation.
A small selection of projects I've worked on.