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Looking for my next
to make a change.
Using research & service design.

This is me

In a nutshell, I'm a design thinker, with both experience and passion for design research, ethnography, design thinking, innovation, consumer insights and user centered design within a business focus. I would describe myself as a service designer (t-shaped person) with a core focus on research and strategy.

In my personal life I'm passionate about travel, running and photography.

Design  Thinking 
Ethnography UX / 
User Research  Design documentary film making    Organisational change  Service Design


I use design research to help organisations self-reflect, identify gaps in the market, and improve customer journeys  through actionable recommendations that will build a better culture and improve products.

My Skills

My core area of expertise is in Design Research, particularly relating to digital products and services, however I feel comfortable working across strategy, design and research in a business context.

Methodologies & tools I've used

UX & Usability Testing, Card Sorting, Customer Journeys, Persona Development, Wireframing, Focus Groups, Interviews, Vox Pops, Ethnography, Photography & Videography, Video Editing, Research documentaries & videos, Research Management, Cultural Analysis, Communication strategy, Questionnaire design


I am currently enrolled in a Future Studies and Speculative design certificate through Parsons School of Design and have completed several courses through my career. Apart from that I have a degree in Marketing & Communication.

Clients &


A small selection of projects I've worked on.


Recent Blog Posts

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